Women’s Initiative : Women Entrepreneurs who Give Back (2013)
Skills:Marketing, Micro Documentary
Women’s Initiative for Employment needed a video to premiere at their end of year fundraiser which would live on to tell the story of their organization. We had already done a video for their gala earlier this year. We wanted to use stories from that video AND create a film that felt new, was shorter and included stories from entrepreneurs across the nation.
What surfaced was a beautiful film that profiles stories of Women’s Initiative entrepreneurs who started their business through the help of WI and continued the ripple effect by empowering those around them, creating jobs and giving back to the local economy! To help paint this picture, we spotlighted three women who worked in different fields, different parts of the country, in different phases of their business, and who spanned the 25 years trajectory of the organization.
As with the sister film which premiered at the gala, we wanted to invite audiences to not only be in awe and inspired by these women entrepreneurs and Women’s Initiative, but also to invite viewers to be part of shaping this profound story. Don’t you want to be part of this change? We certainly do!
Creative Lead, Producer, Writer, Editor, Camera: Kirthi Nath
NY Footage courteously of Think/Feel
Music: “Perspectives” Kevin MacLeod via CC